There’s no denying the Covid-19 pandemic has caused huge disruption, devastation and uncertainty about our future. Daily routines have shifted as everyone and everything tries to adjust, but we wanted to know if this really is the dawn of consumer change or just a momentary blip before it all goes back to business as usual? So we asked our community, what are you really going to change?
This report explores the long-term attitudes - not short term reactions - that brands and businesses should be considering in this time of (potential) change.