oNotes is a multi-sensory app that combines visuals and fragrance for a heightened experience

oNotes is bringing the fragrance market to the digital age. In a unique multi-sensory experiment, users can share fond memories with family and friends using a combination of personalised imagery and nostalgic scent through the oNotes app. Advancing contemporary conversation, users can open messages and receive an extensive selection of scents via the brands co-products – the oPhone or wearable oBracelet.

Aiming for compatability with all home tech, co-founder David Edwards describes oNotes as the “iTunes of scent". Focused on making smell integral to media consumption, viewers will be able to gain a heightened experience with everything from film, to music and even literature.

Edwards and ex-Harvard student, Hannah Fields, worked collaboratively in Le Laboratoire in Paris to create the oNotes platform. Alongside tech entrepreneur Don Zereski, the small team are set to miniaturize oNotes into a compact, pocket-sized device in the next 18 months.

Niche fragrance brand Commodity, known for their unorthodox approach to scent, teamed up with LVMH's cosmetics store Sephora, earlier this year, to bring a similar Try at Home Fitting Kit experience to a retail market.  With brands persistently looking for new ways to engage with consumers, personalised scent reigns as the best way to grasp wide public attention.