Newspapers, apps, e-zines, podcasts: the possibilities of delivering a story seem endless these days as publishers are required to continuously adapt to the reader's wishes. The Guardian and the Newspaper Club, however, seem to have discovered an interesting formula. The two are building on an experiment launched a few years ago, when The Guardian developed The Long Good Read: an online selection of the best and most read long form articles recently published by The Guardian. Now, taking a step away from the screen, the two institutions have created a printed version of The Long Good Read especially for the Guardian's own coffee shop in Shoreditch.

The algorithmic newspaper software of the Newspaper Club assembles the most popular Guardian articles into a weekly newspaper, using social media channels like Facebook and Twitter as their back channel. 500 copies are then sent to print and delivered to #Guardiancoffee at Boxpark, on Bethnal Green Road. The Long Good Read is an interesting new venture of a printed yet carefully selected newspaper, putting emphasis on important in-depth articles that tend to get lost among the heaps of articles published every day, as well as presenting them in an uninterrupted and screen-free environment.