Spun
Mobile publishing gets personal with an app creating aggregated local news feed into an interactive 3D cube.
Mobile publishing has the potential to be more personal, more functional, and more pleasurable than just picking up a magazine, but too often the medium falls short. Spun, a freshly-launched iPhone app providing geo-targeted editorial content, is one of the most winning formulas we’ve seen so far.
Spun aggregates local news stories from hundreds of media sources in eleven cities, and publishes them as an interactive 3D cube of curated information. The interface is an intuitive pleasure to spin, swipe, and scroll through, complete with custom bleep and bloop sound effects. It all feels like a cross between a magazine and a futuristic kid’s toy, but Spun also goes the extra mile to enhance its source material with maps and geographical data.
While the app may not actually create any original editorial content, newspapers should take note: Spun does UX right.
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