The boundaries of art and its application are constantly being blurred and repositioned.  London-based artist INSA, for example, is showing how digital and physical art are far from antithetical terms.  

It all started with GIF-iti; a collection of individual, hand-painted works, photographed and then layered to create a final looping GIF file. INSA’s latest projectis taking that concept to a much bigger scale. Creating four paintings over four days, each piece of art will be photographed by a satellite in space, before being layered into GIF form. The entire work spans 14,000 square meters and is the world’s largest GIF artwork. All those terms that seem so incongruous with one another– online/offline, hand-painted/digitally-animated, immediate/deferred – come together in this piece.

The theme of a physical and digital juxtaposition in art is not exclusive to INSA’s work, however.  Miguel Chevalier’s Magic Carpets, a digital animation of medieval tapestries mixed with psychedelic colours, placed modern digital art into the 770-year-old setting of Castel Del Monte in Italy.

Rather than the digital and physical working in opposition, artists like INSA and Chevalier are showing how each can compliment and enhance the other.