Nowadays, you'd be hard-pressed to find a music video you can't interact with. From Tanlines' Photoshop-inspired attempt to Califone's video built within a Tumblr blog, musicians are increasinglyinviting their fans to connect with them through non-traditional, technologically advanced music videos created to be more immersive. Even Kanye West's at it.

And, now, Canadian rockers Arcade Fire have produced a video for their song Reflektor that seizes upon two forms of tech for its execution: utilising a computer's webcam, director Vincent Morisset's video then calls for users to virtually connect with the scenes by moving a smartphone or tablet across the screen. Depending on how close or far the phone is held, and at which angle and speed it is moved, users can manipulate graphics and effectively alter the look of the whole video.

Filmed in Haiti, Just A Reflektor explores the themes of the band's song and reproduces them as a visually striking experience whether or not you choose to interact with it.