We've partnered with the UK's leading health retailer Holland & Barnett to create a limited edition organic whey protein powder

“If I had a protein shake for every time I'd been asked if Protein was a fitness organisation there'd be a new Mr London,” says William Rowe, Protein's founder and CEO. “Consumers are looking to the creative industry to provide health guidelines so I'm absolutely pumped about this new direction for the brand.”

Holland & Barnett approached Protein last year with the view to make a branded shake, and given the results of the last audience survey (68% of those questioned said they would use Protein shakes if the branding was right), we thought this would be a great opportunity to delve into the health industry and reach a new audience.

The Protein range offers a wide variety of proteins, each with its own set of properties, so you can choose the one that's right for you. Each of our teams have been rigorously testing the product for the past few weeks and the results are astounding. Our Senior Designer built an eight-pack in under a week, gained improved mental agility and cut down on high-carb bagel snacks. Choose from a selection of innovative flavours including Kale Quant, Chicken Dip and Phuture Drank.

Get down to C.R.E.A.M Shoreditch in Protein Studios on April 1st for a taster session and grab yourself a tub.