Early morning departures are an arduous aspect of airline travel most passengers are familiar with, to which Coffee Company Douwe Egberts have offered respite. Coming up with a device that promises to ease the drudgery of airport lounge waiting rooms, the brand have produced the world’s first yawn detecting vending machine, Bye Bye Red Eye, installed at Johannesburg’s O.R Tambo International Airport.

Pairing together a coffee dispenser with facial recognition software, the vending machine is designed to recognise facial movement, and when it detects a yawn, dispense a coffee, free of cost.

This ingenious device lightens up the travelling process and proves, as we’ve seen with Heineken’s Departure Roulette, that for brands looking to engage consumers in interesting and engaging ways, the unexpected is sometimes best.